I have been in marketing and advertising for over 20 years and I have been a specialty boutique owner and now, e-commerce owner for over 6 years. Welcome to the blog where we will discuss it all. How to have successful promotions (cheaply), how to get customers in the door, gift wrap policies, merchandising strategies, how to budget your advertising dollars, how to set up an e-commerce site and the big ideas and the small!
Stay with us as we develop our site for you, the specialty boutique owner. We love to hear your comments, thoughts and ideas – share today!